To lead and advance the field, you need to look ahead and understand what’s on the horizon—and what’s possible. In future-facing areas like emerging tech, quantitative data alone doesn’t cut it: We provide—and help you apply—foresight & insight so you stay ahead of the curve.Thing of a guide who accompanies you on your journey, draws maps as needed, helps you read and interpret the environment, and shows you the best path forward.
We apply a wide range of methods and types of input and output. Because we are tapped into the backchannels of a large network of leading experts and collaborators, we have a powerful and fine-tuned radar for the near future. With a background in social science, we also have years of experience doing qualitative research in a wide range of approaches including expert interviews, literature review, and foresight. How we deliver these insights depends on your context and needs: It could be a report or presentation, or in an ongoing conversation.
We know how to gather, distill, and package insights—especially from pioneer communities at the cutting edge—so they can be applied effectively.
Client research is informed and complemented by, and feeds back into, our own research, events, publications, and extensive experience. For example:
- As part of our field research in Shenzhen, China, we published View Source: Shenzhen.
- Our advocacy for responsible IoT led to the ThingsCon report The State of Responsible IoT.
We do field research across the globe, like most recently a series of trips to Shenzhen, China. Through our focus especially on responsible Internet of Things we are actively contributing and shaping this field, too.
We work with forward-facing organizations that know or want to learn how to take advantage of these types of insights to expand their opportunity space, quality of work, and markets—and put them to use for positive social impact.
You’ll see outsized positive impact by the time other organizations only just start to get underway to catch up.