How to get started with Social Media in your organization
There are two main schools of thought when it comes to establishing Social Media in an organization: One is the more traditional (in a corporate sense) top-down, the…
Tag: social media
Nobody is interested in your Social Media stuff
7 harsh realities in Social MediaView more presentations from Bart De Waele. It’s a truth that needs to be said, over and over again. And then once more:…
In Social Media, ROI = Return on Interaction + Return on Influence
How to measure the success of Social Media has been a huge problem in this industry for quite a while. There is a consensus that the number of…
News from the Twitter Farm
Five journalists using only Twitter and Facebook as news sources to provide their reporting, that’s the basic setup of an experiment going on for five days. The headline,…
What the F— is social media?
What the F**K is Social Media: One Year LaterView more documents from Jacquelyn Cyr. A nice little presentation about the power of social media. It’s trying to me…
Online PR is all about community
Spot on. PR firms and brands, please watch this this. Then watch it again, and internalize it. With no further comment: Online PR is all about Community from…
SXSW: Lost In Translation?
While 2008 was a major conferencing year for me and this year I was slightly more selective (and instead am co-organizing one myself called Atoms&Bits), I’m planning to…