What’s long-term success? Outsized positive impact.


For us, success is outsized positive impact—which is why I’m happy to see our work becoming part of Brazil’s National IoT Plan.

Recently, I was asked what long-term success looked like for me. Here’s the reply I gave:

To have outsized positive impact on society by getting large organizations (companies, governments) to ask the right questions early on in their decision-making processes.

As you know, my company consists of only one person: myself. That’s both boon & bane of my work. On one hand it means I can contribute expertise surgically into larger contexts, on the other it means limited impact when working by myself.

So I tend (and actively aim) to work in collaborations—they allow to build alliances for greater impact. One of those turned into ThingsCon, the global community of IoT practitioners fighting for a more responsible IoT. Another, between my company, ThingsCon and Mozilla, led to research into the potential of a consumer trustmark for the Internet of Things (IoT).

I’m very, very happy (and to be honest, a little bit proud, too) that this report just got referenced fairly extensively in Brazil’s National IoT Plan, concretely in Action Plan / Document 8B (PDF). (Here’s the post on Thingscon.com.)

To see your work and research (and hence, to a degree, agenda) inform national policy is always exciting.

This is exactly the kind of impact I’m constantly looking for.

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