First, a brand is not a logo. Second, a brand is not an identity. Finally, a brand is not a product. A brand is a person’s gut feeling about a product, service, or organization. (…) It’s not what you say it is. It’s what they say it is.
Good stuff. And straight to the point. Without further commenting, I’d like to share this presentation by Neutron‘s Marty Neumeuer:
(via Simon Dalferth)
David Cushman of Faster Future has this neat presentation about how PR works completely differently in networked environments, like on the web or mobile devices. It’s all about…
FaberNovel Consulting has just published a study on best practices from social networking sites. The whole study contains a great overview over what’s important if you analyze social…
Always a big fan of neat visualizations, particularly of complex topics, I found I really liked this 101 on social media by Marta Z. Kagan. Titled “What the…
VCASMO is a pretty neat tool to sync video and slides. Just sayin’. VCASMO syncs videos fromm youtube or similar sources, and slideshows from slideshow.com. It’s a great…
1 Comment
I love the presentation. I am into online brand building and social media marketing from india . and this presenatation was useful, dude!