The Three Spheres of Web Strategy (and the skills required)

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Web Strategy: The Three Spheres of Web Strategy

I’m a little pressed for time right now, but I wouldn’t want you to miss out on this gem. I’ll try to reply soon with some thoughts on it. Courtesy of Jeremiah Owyang, the Three Spheres of Web Strategy:

A Web Strategy must balance all three spheres What’s a Web Strategy? It’s the balance between the three spheres for effective long-term planning of a website. This person is a hybrid of a few roles, and may have emerged from any of the following spheres. A Web Strategist is responsible for the long-term planning and decision making of a website, but must balance ALL of the following three spheres

(Read the whole post here, there’s some really good insight in there…)

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